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Case Studies on ‘Sanitation as a Business (SaaB)’

The project ‘Strengthening the Rural Sanitary Mart through capacity building of Cluster Level Federations and private entrepreneurs on sanitation business in rural Bihar’ is an initiative towards the sustainability of rural sanitation marketing as a part of a wider activity which portray ‘Sanitation as a Business (SaaB): A new approaches to Stimulate and Scale up Sanitation Demand and Supply. The long-term vision for this effort is to help meet the basic sanitation needs of the rural poor, who do not currently have the access to safe and hygienic sanitation. This promising effort has been made to create demand for sanitation and improve the supply of sanitation-related products and services to increase household access to safe and sustainable sanitation, make open-defecation free communities, and promote improved hygiene practices.

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